πŸ‡¦πŸ‡Ί Melbourne-Based SEO Freelancer

Melbourne's SEO Freelancer
That Delivers Real Results

I help Australian SMBs and eCommerce businesses rank higher on Google, build high-performing websites, and automate their lead generation β€” without the agency price tag.

10+
Years of experience
150+
Clients ranked #1
100%
White-hat practices

Prefer to talk? Call me directly: 0430 597 003

About Nirav Shah

I've spent over a decade helping Australian businesses win on Google

I'm Nirav Shah β€” a Melbourne-based SEO freelancer with more than 10 years of hands-on experience in search engine optimisation, web development, and digital strategy. I've worked across some of Australia's most competitive industries, from eCommerce and health to trade services and professional practices.

Unlike agencies where your account gets passed between junior staff, you deal directly with me β€” from the initial audit right through to delivery. Every strategy I build is backed by data, grounded in what Google is actually rewarding in 2026, and tailored specifically to your business and budget.

At a Glance

πŸ“ Based in Melbourne, VIC
⏱ Over 10 years in SEO & digital
βœ… 100% white-hat, ethical methods
πŸ“Š Data-driven, no vanity metrics
🀝 You deal directly with me, always
πŸ‡¦πŸ‡Ί Serving SMBs across all of Australia
What I do

Three ways I help your business grow online

SEO, web development, and AI automation β€” all under one roof, without the agency overhead.

Most popular

SEO & eCommerce SEO

Rank higher on Google and drive qualified traffic that converts. I specialise in Shopify, WooCommerce, and WordPress SEO for Australian businesses competing in crowded markets.

SEO Services β†’

WordPress & Web Design

Fast, SEO-ready websites built on WordPress. From lead-generation landing pages to full eCommerce stores β€” designed to rank and convert from day one.

Web Design Services β†’
New in 2026

AI Automation for Business

Stop losing leads to unanswered calls and slow follow-ups. I implement AI receptionists, chatbots, and lead-capture systems that work around the clock.

AI Automation β†’

Google Ads Management

Need results faster than organic SEO? I manage Google Ads campaigns that generate a measurable return on every dollar you spend.

Google Ads Services β†’
My process

How I work with you

Clear communication and measurable milestones at every stage β€” no surprises, no fluff.

01

Free Audit & Strategy Call

We start with a detailed audit of your site, your competitors, and your market. You leave the call with a clear picture of where you stand and what needs to change.

02

Custom Strategy & Roadmap

I build a tailored SEO, web, or automation strategy specific to your goals and budget β€” no generic packages. You'll see exactly what I'll do and when.

03

Implementation & Reporting

I do the work and report back clearly on what moved. Monthly calls, honest updates, and a focus on metrics that actually grow your business.

Why choose a freelancer?

The difference between working with me and working with an agency

01
One-on-one relationship
You deal directly with me at every step β€” not a rotating cast of account managers who have to re-learn your business every few months.
02
Better value for your money
No mark-ups, no agency overheads. Your budget goes directly into the work that moves your rankings β€” not into someone else's office lease.
03
Focused, undivided attention
I take on a limited number of clients at any one time. When you're my client, your site gets my full focus β€” not a fraction of it.
04
Straight talk, no jargon
I explain everything in plain English. You'll always know what I'm doing, why I'm doing it, and what results to expect.
Factor
Possum SEO
Agency
Direct contact
βœ… Always
❌ Account manager
Custom strategy
βœ… Every time
⚠️ Often templated
Transparent pricing
βœ… No hidden fees
⚠️ Mark-ups apply
Senior expertise
βœ… Hands-on
⚠️ Junior staff common
Flexibility
βœ… Easy to adjust
❌ Fixed contracts
Client reviews

What my clients say

β˜…β˜…β˜…β˜…β˜…

I highly regard Possum SEO as a specialist in SEO. Nirav's got your back and is so easy to work with. The results speak for themselves β€” our organic traffic has more than doubled.

Kathryn Findlay Cryosculpt, Melbourne
β˜…β˜…β˜…β˜…β˜…

I've worked with Nirav on a number of SEO projects and he is an absolute expert and professional. He understands eCommerce SEO at a level that's hard to find in Australia.

Joshua Trytell BigBadSupps
β˜…β˜…β˜…β˜…β˜…

Expert SEO consultant β€” from start to finish, my experience with Nirav has been overwhelmingly positive. He explains everything clearly and genuinely cares about your results.

Mark Hunt OZ Hammocks
Serving all of Australia

Based in Melbourne, working with businesses nationwide

I'm Melbourne-based but I work remotely with clients in Sydney, Brisbane, Gold Coast, and across Australia. If your customers are online, geography doesn't matter.

πŸ™οΈ Melbourne SEO πŸŒ† Sydney SEO 🌊 Gold Coast SEO
Latest from the blog

SEO tips & industry insights

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Zero obligation

Book a free 30-minute strategy session

Tell me about your business and I'll give you an honest breakdown of where your biggest opportunities are β€” whether that's SEO, web, or AI automation.

  • No lock-in contracts β€” ever
  • Honest advice, even if that means telling you what not to spend money on
  • Response within one business day
  • Available Mon–Sat, 8 am – 8 pm